In July, UnitedHealthcare indicated that it was working with Peloton to supply members with entry to health courses for a yr. The deal, which marks Peloton’s first collaboration with a well being plan, might show a lovely avenue for subscriber acquisition for Peloton, contemplating that UnitedHealth has roughly 4 million business members eligible for the provide. For perspective, Peloton had a complete of about three million subscribers for its related health and digital choices as of the final quarter. UnitedHealth also needs to stand to profit, as having more healthy and extra energetic prospects might assist to decrease its healthcare prices. Peloton might increase with comparable partnerships with different healthcare and insurance coverage firms.
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