HOTWORX-San Jose brings heat to fitness

HOTWORX-San Jose Normal Supervisor Nora Heindel completes a yoga session within the infrared sauna. Picture courtesy of Nora Heindel.

A household endeavor

Mary Jo stated she knew opening a HOTWORX franchise would require a household effort.

“We had a household assembly earlier than we signed on the dotted line—okay, we’re doing this, and everybody has to take part in no matter kind they will,” she stated.

Her husband, David, makes use of his expertise in actual property to deal with the studio’s funds and repairs. Mary Jo, beforehand a journalist and now director of admissions and outreach at Almaden Nation Day College, manages advertising and marketing. Their son Jake, a movie producer for the San Jose Sharks hockey crew, added his social media chops once they first opened. And Nora, who majored in train science, is now the overall supervisor.

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