With their product irreparably broken by the lawsuit, the Weiders started unloading their remaining Physique Shapers in 1977 for the deeply discounted value of two bucks.
Regardless of the setback attributable to the Physique Shaper fiasco, it was unattainable for the Weider model to maintain any long-term injury when its portfolio of merchandise included Muscle & Fitness magazine, Shape magazine and Mr. Olympia, the status of which might quickly be magnified tenfold because of its immortalization within the 1980 landmark documentary Pumping Iron starring Arnold Schwarzenegger.
Finally, it seems as if such unqualified successes supplied Joe and the remainder of the Weider household with a perception in their very own invincibility, and so they quickly discovered themselves in sizzling water with the U.S. authorities but once more within the mid-Nineteen Eighties for advertising and marketing and promoting their Anabolic Mega Pak product as a steroid alternative various.
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