As we speak’s shoppers now spend extra time in apps than ever earlier than — even topping the time they spend watching TV, in some instances. The typical American watches 3.1 hours of TV per day, for instance, however in 2021, they spent 4.1 hours on their cell gadget. And so they’re not even the world’s heaviest cell customers. In markets like Brazil, Indonesia and South Korea, customers surpassed 5 hours per day in cell apps in 2021.
Apps aren’t only a option to move idle hours, both. They will develop to turn out to be large companies. In 2021, 233 apps and video games generated more than $100 million in client spend, and 13 topped $1 billion in income. This was up 20% from 2020, when 193 apps and video games topped $100 million in annual client spend, and simply eight apps topped $1 billion.
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