Talking of companies, do you see Fitbit Premium paid subscriptions nonetheless enjoying a giant a part of the Fitbit technique with Pixel Watch?
We do. The best way I’ve talked about previously is I do not assume that, from a enterprise mannequin perspective, well being and health and an ad-supported mannequin serve one of the best wants of the person. That is why we have made the dedication that the well being and health information that we accumulate won’t ever be shared with the Google advert programs. Premium will proceed to be an necessary a part of our technique, as a result of I believe as individuals discover worth and so they’re prepared to pay for it, that is nice.
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