- Step 4: Let some “professional” options trickle down.
Apple has performed that with the iPhone — two cameras for everybody! — and the iPad Air — pencil assist! — nevertheless it hasn’t performed it with the Watch. Earlier than the Extremely, when every new sequence was launched, the one factor that differentiated every of the brand new fashions had been their supplies. In a brand new market, that form of technique can work nicely as a result of there’s a number of room to run. However the smartwatch market is something however new now, and Apple wants a extra segmented technique.
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