Midlife well being and wellness shoppers, these aged 35-54, could watch traits and in addition be involved about getting old, however meals corporations can’t market to those shoppers the identical manner they might to Millennials or to older adults. These are the findings of a brand new report from Murphy Analysis (Santa Monica, CA) primarily… Continue reading Midlife consumers spend more on active-nutrition products, but food companies need to hone their marketing to reach them