By the point Jennifer Maxwell started creating one other vitality bar round 2016, nevertheless, a number of manufacturers of those handy sources of fast vitamin crowded retailer cabinets.
Even so, she envisioned an all-organic model that was better-tasting and extra nourishing than the competitors.
“You do not dwell in your laurels,” mentioned Maxwell, who holds a level in meals science and vitamin from UC Berkeley. “I wished to do one thing nice, and JAMBAR is that.”
She started experimenting with natural fruits — strawberries, blueberries, raspberries and blackberries — in addition to modern sources of protein similar to sunflower, quinoa seeds and sorghum, elements that had not been broadly obtainable in manufacturing-size portions when PowerBar appeared available on the market.
Comments
0 comments