Most essential, manufacturers should be keen to share. When Goldman Sachs launched its funding platform Simon, for instance, it discovered that buyer-side brokers had been keen to hitch however the rival banks that had been purported to create and promote the funding merchandise on the platform remained hesitant. Goldman Sachs slowly opened its historically well-guarded proprietary analysis and analytical instruments to entice contributors. Later, it opened up possession of the platform by spinning it off and providing rival banks a stake. Though Goldman Sachs took a threat in sharing its property with opponents, it was rewarded with a thriving platform.
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